Lights, Camera, Action
| April 11, 2022We take you behind the scenes of music videos
Music videos are an expensive proposition. Yet today, many industry professionals view them as essential to get a song and a singer “out there” in a very crowded and competitive market, where every gimmick and personality statement can make the difference between soaring popularity and being consigned to oblivion.
But what happens if it rains? Or if the singer freezes in front of the camera?
Or if the police decide you’re trespassing?
We take you behind the scenes to find out
(Originally featured in Mishpacha, issue 907)
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