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Latest Yardsticks
Yardsticks
Yardsticks: Chapter 10
Esty Heller
Yardsticks
Yardsticks: Chapter 9
Esty Heller
Yardsticks
Yardsticks: Chapter 8
Esty Heller
Yardsticks
Yardsticks: Chapter 7
Esty Heller
Yardsticks
Yardsticks: Chapter 6
Esty Heller
Guestlines
Between the Walls
We, too, walk between two walls — one of hishtadlus, and one of bitachon
Rabbi Avrohom Neuberger
Guestlines
The Secret of Hope  
There is a secret weapon that a Jew can marshal at all times. It is called “kivui,” hope in Hashem
Rabbi Yonah Sklare
Doors
The Next Chapter
I Am a Bubba
Yes, I thought, baruch Hashem, we have a very different definition of “grandparent” than earlier generations
Ahava Ehrenpreis
The Next Chapter
Opportunities Abound
Her smile, warmth, and interest always made me feel that I was her best friend
Ahava Ehrenpreis
A Gift Passed Along
His Brother's Keeper
And that was it. Zeide was forced to simply step over the body and keep marching without pause
Adina Stilerman
A Gift Passed Along
Fringes and Stones
“You, my friend, should be walking around with a camera all day”
Nachman Hellman
Business Casual
How do you stay updated on changing consumer needs?
Experts share their wealth of experience
Sarah Massry
Business Casual
"What Would You Tell Your Younger Self About Starting Out in Business?"  
Experts share their wealth of experience
Sarah Massry
Song at Sunrise
Awake and Aware
This brachah is the grand finale of the birchos hashachar
Rebbetzin Shira Smiles
Song at Sunrise
Energy Source
To gain energy, go to the right source
Rebbetzin Shira Smiles
Discover more
More Yardsticks
Yardsticks
Yardsticks: Chapter 5

It was a brilliant idea. I hated it for being such a good idea

By Esty Heller

Yardsticks
Yardsticks: Chapter 4

“No more clichéd copywriting and dull pictures of lace. We’re meeting with AB Marketing Group next week”

By Esty Heller

Yardsticks
Yardsticks: Chapter 3

I wondered what was up with that seamstress, but I couldn’t dwell on her. The Kohlmans were waiting for me to design a gown that would make headlines. It was going to be a long night

By Esty Heller

Yardsticks
Yardsticks: Chapter 2

“They’re not being fair. I work for Yocheved, I can’t do anything that will hurt her business”

By Esty Heller

Yardsticks
Yardsticks: Chapter 1

The kallah and her mother exchanged quick looks. It was so fleeting I nearly missed it — the mother’s panicky shake of the head, the girl’s pleading eyes

By Esty Heller